Men’s Fashion Week starts today! To find out what it’s like to run your own label, we interviewed Christopher Bevans, founder of DYNE Menswear, which is presenting for the second time at fashion week tomorrow.
Though Bevans’ own label is new to the fashion world, Bevans is certainly not. Before launching DYNE, he worked with the likes of Sean John, Kanye West, Pharrell Williams, LeBron James, John Legend, Lance Armstrong, Roger Federer and Daryl Hall on their clothing lines. He was the Creative Director of Nike’s Blue Ribbon Sports Division until 2007, and in 2013, was named an MIT Media Lab Director’s Fellow.
Below, he tells us about his new collection, whether fashion week makes him jittery and what trends in menswear he absolutely cannot stand.
How did you get your start in fashion? Where did you study?
I started out at the age of 18 working at a local tailoring house after I graduated high school. I continued to work there until the age of 19 when I was able to take ownership of the shop. Eventually my path took me to the Fashion Institute of Technology where I was able to study textiles and learn the business of fashion from Jack Sauma, owner of Mood Fabrics.
What made you want to go out and start your own line?
I started DYNE in 2015. It had always been my ultimate goal to finally design products that were 100 percent a reflection of my interpretation of the luxury sportswear market. When you work for other people, it’s always their concepts.
What major stores carry your line?
American Rag; Barney’s Japan; Isetan; Lane Crawford; Best Packing Store; Mirabella; Hush; Robinsons; Branco Life; Juice; Journal Standard; Barney’s USA; East Dane; 412; Moda; B-shop; Revolve; Cabinet Noir; Ships.
What inspired your upcoming collection? Can you describe it?
I was inspired by Native American culture, and their use of the land. I find it inspiring how everything that they made from homes to apparel, to eyewear are some of the most functional garments that you will ever find.
The color palate in my collection came from the Painted Hills in Oregon, and the different layers of rock that have formed there over the centuries. The colors change throughout each layer in the most gradual way, so that is what we tried to embody with this season.
Are you nervous about showing at NYFW? Do you feel more comfortable now that it is your second time doing so?
No, I’m prepared. I look forward to these moments and I have an amazing team that works really hard to get us in position to have great presentations, and we let the apparel speak for itself.
What trend or style in menswear do you hope never returns?
I love to see people’s individual styles and their interpretation of different eras, but men’s jeggings are actually disgusting, and I’m confused about the male romper.
Interview has been condensed and edited.