New York was turned into even more of a jungle yesterday, when developer Harry Macklowe unleashed a fleet of giant fiberglass animals around the city in an effort to publicize his new building at 200 East 59th Street.
The animals, riding on flatbed trucks, visited landmarks like the Metropolitan Museum of Art, Lincoln Center and Bloomingdales, while the property’s listing brokers — Barbara Russo, Natalie Rakowski, Mickey Conlon and Tom Postilio of Douglas Elliman– rode alongside of them (and occasionally on top of them). We’re told Instagram influencers were invited along as well, hence all these glorious shots.
Macklowe told the Wall Street Journal in May that the animals, which he is planning to install in the building, are “a way to tell the world that the building is special and to give a personality.”
The animals are not yet moved into their new home — we are told they are hibernating for now — but we sure hope they enjoyed their sightseeing tour.
📸📸In the running for becoming the most iconic New York image 🖤@leemindel at @themetropolitanmuseumofart , leaping in mirth: “With a million neon rainbows burning below me And a million blazing taxis raising a roar Here I sit, above the town In my pet pailletted gown Down in the depths on the ninetieth floor. While the crowds at El Morocco punish the parquet And at ’21’ the couples clamor for more I’m deserted and depressed In my regal eagle nest Down in the depths on the ninetieth floor” Cole Porter, “Down in the Depths (On the Ninetieth Floor)”, 1936. #talktotheanimals at #200east59 @susanainsworth @dboxcreative #irvingpenn #cecilbeaton #themetropolitanmuseumofart #nyny #oldny #themet #summerinny #elmorocco #zebrastripes #harrymacklowe #newyorkcity