Fendi CEO takes you inside the fashion giant’s new luxury hotel: VIDEO


Italian fashion house Fendi is about to open a seven-room boutique hotel in Rome’s Palazzo Fendi. Housed in a five-story, 17th-century manse, the compound covers almost 10,800 square feet.

Now Fendi CEO Pietro Beccari tells Bloomberg that the hotel is offering a luxury shopping experience at Fendi’s flagship boutique and an “invitation only” Privè area to it’s top VIP clients. Beccari even says some of those clients are choosing to book all seven rooms ahead of the hotel’s official opening on March 10th.

Check out the video below for a look inside: